An interesting chart from SageCircle shows how users of major analyst and advisory firms perceive their independence, market impact, and specialization. The report clusters the analyst firms into ten categories.
In 2009, as the global financial crisis reshaped business priorities, Marius Jost sat down with Duncan Chapple to discuss major shifts in the IT research industry. Their podcast captured three
As a part of the analyst relations industry for many years, I’ve seen numerous changes in how research firms present their findings. Forrester ‘s recent update to its Wave methodology,
Independent market research conducted by CCGroup and Coleman Parkes shows that industry analyst reports are the only information source used by most B2B buyers when selecting a security solution provider. It’s
After Tom Rebbeck, our Analyst of the Month awards start a new cycle with Shelly DeMotte Kramer. We had the chance to speak with Shelly face to face at the
The world of technology buying is constantly evolving, and the recent COVID-19 pandemic has accelerated the changes. This has led to more complexity and unpredictability in markets, making it challenging
The COVID-19 pandemic created or accelerated massive societal changes, and the telecoms industry was also affected. Most telcos suspended significant tech investments for the best part of a year and
2024 has started with a bump for Gartner and Forrester, whose investors are anxious, and for many others. I just said farewell to CCGroup and now look for new clients
